(PRI) Venture capital (VC) investors and the start-ups in which they invest – are latecomers to ESG and sustainable investing, which has swept the finance world in recent years. Getting companies on the right track from the earliest stage is logical, but investors paradoxically do not give this enough focus. Understanding why this is the case when their private equity buyout cousins have embraced ESG and impact investing over recent years needs to be better understood.
However, over the last year, we have observed increasing interest in the topic, mainly driven by European VC funds working towards building an active community to push forward the adoption of ESG in VC.
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